This past semester I interned at a company called, Blendi–a portable blender retailer. My internship at Blendi started like any other, I applied online, interviewed, and got the job offer. I was very excited to start with Blendi, because I was told that I would have many duties and would be leading projects with other interns. It was set to be my most hands on internship yet. I applied around the end of November, so I would not start until the beginning of the spring semester which was January. Everything was looking up, well until it wasn’t.
Life has a funny way of keeping you on your toes once you start to get comfortable. Right at the start of the spring semester my grandmother passed away. I was devastated. I still am. The last thing on my mind was school and even further away was thoughts about working. Time felt like it was moving so fast and so slow all at once. I was ready to quit before I even started. I almost did. One of the last things I told my grandma was that I was going to be working an internship (She was always worried about me finding a job haha!). I knew that I could not just give up, she wouldn’t want that. In fact, she’d probably haunt me in my dreams if I did. So instead, I kept pushing. I kept pushing when everything felt pointless and I felt so defeated. I kept pushing because once you hit the bottom, the only way to go is up.
The things I have learned at Blendi have become essential foundations for my future career. My boss has taught me so much not only in advertising, but also in marketing and sales. I am now Klaviyo product certified. I adapted to working in a fully online environment, which had helped my communication and leadership skills. I have experience with Facebook Ad Manager and Google Ad words. I was part of the team that was tasked to create a new pitch deck for potential investors. I led an email campaign project and drafted many emails to send to subscribers. I made the creative for many social media posts and ads. I was part of the team that was working on the influencer campaign. This involved finding potential influencers and calculating their engagement rates. I’ve learned so many things from this internship. I’ve learned not only about the industry, but also about life. If I had given up, I would’ve missed out on this experience and would not have made the connections that I now have. I am so grateful to have had an opportunity like this.
I know my grandma is proudly smiling at me.