AIGA Philadelphia presents Frontline’s film “The Persuaders,” that explores how the cultures of marketing and advertising have come to influence not only what Americans buy, but also how they view themselves and the world around them. The documentary draws on a range of experts and observers of the advertising and marketing world. Critic Douglas Rushkoff narrates, offering chilling insight into what he terms “the persuasion industry.” The film is 90 minutes long and is followed by a discussion moderated by Temple University’s own Keith Quesenberry adjunct professor of advertising.
To learn more about the film click here
When: 10/21/2011 at 7:00PM
Where: The University of the Arts, Connelly Auditorium, Terra Hall, 211 South Broad Street (View Map)