What I’ve Learned About Agency Life

Breaking into agency life, what my internship experience was really like.

Hi, I’m Hennah and I am currently a third year student at Temple University! I am studying advertising with a concentration in account management.  With lots of applications uploaded onto KleinConnect, I have gotten to work with some awesome companies such as Insomnia Cookies and Coca-Cola. I have also landed numerous internships (like my current one) through this portal.

As of right now, I currently am working as a digital marketing intern at Scribewise agency.  Scribewise is a small, content-first agency, located right in the heart of center city on Walnut Street.  This is my first experience working at an agency and I’m thankful I get to experience it all with my current team.

Here’s a little more about what I have learned so far during my first agency experience:

Culture-

Culture is a really important aspect of any job.  From my experience, it’s important to not only like where you are working, but to feel comfortable as well. Scribewise is a tight-knit group, that welcomed me with open arms. Throughout my time working with them, I have been free to ask any and all questions, making my learning experience very easy. Not only am I relaxed, but my atmosphere is fun! Team meetings are a part of every morning session, breeding collaboration right off the bat.  There are also fun food trips every now and then. Yum!

Projects-

During my time at Scribewise, I have been assigned tons of different projects.  Some projects are more intensive, taking weeks at a time, to a day long or hour long to finish.  With lots of clients, there is always a lot to work on. Scribewise has allowed me to grow my skill sets in analytics, SEO, social media, content marketing and beyond.

Clients-

As I mentioned above, Scribewise has a lot of different clients.  I’ve had the opportunity to work on brick and mortar businesses to nonprofits and health brands. All of my prior experience has been on the in-house side, so being hands on with all different businesses is exciting for me.  My brand portfolio keeps growing and growing.

Specialties-

Last, but certainly not least, I have learned that people are always going to have their strengths and weaknesses.  As a growing student, I have always felt the need to have strong skills in all aspects of advertising, but as time goes on, this agency has taught me that’s not always necessary.  Working in a collaborative atmosphere has helped me realize there will most likely always be someone who has a solution to your current problem and most times, two minds are better than one. People have their strong suits, especially within an agency, and I am forever grateful to have realized that, all thanks to Scribewise.  

 

One comment

  1. Hey Hennah! This semester, I also interned at an agency for the first time. It’s really exciting that we are working in a professional atmosphere that encourages collaboration, learning, growth, and fun (and eating delicious food)! One thing I love most about working in an agency is how tasks vary from day to day, because it makes every day exciting. It’s super cool that you gained new skills in SEO and analytics! I love what you shared about specialties- often times throughout the semester, I found myself wanting to become an expert in every aspect of advertising. Since that’s unlikely, I found that focusing on my strengths and interests is definitely the way to go.

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