‘Your Ad Here: The Cool Sell of Guerrilla Marketing’ Lecture
The School of Media and Communication will be hosting Dr. Michael Serazio of Fairfield University on Monday, April 22nd. Dr. Serazio will be delivering a presentation on ‘Your Ad Here: The Cool Sell of Guerrilla Marketing.’ Dr. Serazio writes about popular culture, advertising, politics and new media. His work has been featured in journals such as Critical Studies in Media Communication, Culture and Critique.
Your Ad Here is the award-winning former journalist, Dr. Serazio’s, first book he has written. He continues to write for The Atlantic among other publications.
The lecture promises to be a fantastic event and all are encouraged to attend. The lecture will be held on April 22nd from 11:30-12:45 in Annenberg Hall Room 3.