Personally, I kind of hope this is the last Old Spice commercial in this style. Don’t get me wrong- the first appearance of the Old Spice Man was truly hilarious. I’ve quoted “I’m on a horse” mid-conversation many times. But remember how irritating those Mac vs PC commercials got? I still loathe Justin Long. There’s no use in beating a dead horse, people.

Regardless, the production that goes into a commercial like this is pretty amazing. Reminds me of Inception.