The Experiences of Temple Advertising Students
Three things are certain in this world: death, taxes, and the photoshopping of print ads. Guidelines on just how far companies are allowed to go with their airbrushing are slowly setting in, but what can be said for publishing images…
The main objective of fashion ads, despite their general lack of a campaign-able storyline and body copy, is to make the consumer want to be that woman or man in the ad; covet what they have and become who they are.…
This past week I completed my first week of my second internship at Maiden Media. Three words: I Love It! It’s a small shop tucked away in the chic-ness of Olde City but once you step inside you quickly realize there…
I started my first day at LevLane, an advertising and PR agency by City Hall, about 3 weeks ago. After my first day, I told everyone how much I loved it, that I couldn’t wait to go back. This love…
So this Sunday is THE day when we get to see the Super Bowl XLVI. When the Super Bowl comes near we know the best advertisements of the year will be making it’s appearance. If you look at Adweek, you…
California film maker Jesse Rossen was inspired to create this funny-yet-tragically-true Photoshop parody, titled “Adobé Fotoshop” after seeing an overly dramatic and quite obviously re-touched wrinkle remover infomercial late one night. Rossen, through creative direction and sarcasm, describes Photoshop as a…
Design Love Fest is one of those blogs I check daily, and have found that the designer Bri Emery can be found pretty much EVERYWHERE in the blog world. She is somehow connected to most of my favorite blogs, which…
I can’t say it much better than they do: “Neighborhood Film Company (NFCo) is a professional production company that uses the process of filmmaking to fight cycles of poverty. By partnering with Project H.O.M.E. (PH) – a non-profit committed to ending homelessness in Philadelphia –…
I’d like to introduce you to a photographer that I would personally LOVE to meet or work for, but unfortunately (for me) is located in New Zealand. Chris Sisarich has a mix of art photography and advertising photography which I…
Let me start off by saying that I am a man and I don’t mean to offend or judge women. I came across a magazine that typically women enjoy. People Magazine is a magazine designed for the latest gossip and…
You treat yourself to a well-deserved shopping spree and are totally satisfied with your retail therapy finds, only to discover an amazing coupon in your inbox and/or mailbox a few days later for the exact store you just blew your last…
“Kinfolk is a growing community of artists with a shared interest in small gatherings. We’ve created Kinfolk as our collaborative way of advocating the natural approach to entertaining that we love” – Kinfolkmag.com I love this idea of simple art.…
As creative individuals we always face challenges with different requirements with our schoolwork as well as our careers. We need to be flexible in order to fit in certain subjects into advertisements and layouts. We must provide the right amount…
3191 Miles Apart is a blog started by Maria Alexandra Vettese and Stephanie Congdon Barnes. Both Photographers, Art Directors, Stylists, and Designers. The two creatives met back in 2005 and in 2007 started their first project of diptych photographs: “A year of mornings”,…
GoDaddy can certainly be considered one of the many memorable and expected brands that advertise during the Super Bowl each year. The company, a web domain hosting site, has become well-known for their racy, often borderline sexually inappropriate ads, even…
We all know that high-end fashion print advertisements seem to have nothing to do with fashion. They usually portray bunch of people doing random things that seem to make no sense what’s so ever. For example, Louis Vuitton has print…
Its that time of the year again: the 2012 Superbowl is approaching, and sports fans and ad geeks alike are getting ready for the biggest Sunday TV event of the year. Generally, we can expect big names from car brands,…
When creating good advertising, we are taught that it is of the upmost importance to consider our target audience’s feelings, and what their reaction may be to what we put out there. So, when French powerhouse fashion retail company La…
So culturally, as a Jamaican American, I wanted to bring awareness to a room(s) full of ethnicities about the Advertising industry. I wanted to bring to them another option for a career choice that they may never hear of and…
If I were to pass on one piece of advice, which I received during my semester-long internship, it would be to go eat lunch. During my first week, my supervisor told me to go eat lunch with some of my…
I was overwhelmed with joy after our presentation to the Phillies. It was like a mother seeing her child graduate! A bit corny– I know. But it truly felt like we’ve known these students for a very long time. Especially…
Before we went to Palumbo Academy to launch this awesome campaign for the Phillies, we spent a great deal of class time learning about Urban Education. We wanted to be prepared to deal with these Philadelphia Public School Students. I…
Hi all, Darcy here. So it seems that my time as the Marketing Intern for At Media has come to close!! What a fast 3 1/2 months it has been.. I honestly can’t believe how fast time went. One minute…
Hi, my name is Allison Hollander, most of my classmates know me as Allie. I am a senior Advertising major with a focus on Account Management. I didn’t start at Temple University with the intent of studying Advertising. I began…
I had many goals in mind when I first set out to find an internship. I searched high and low for agencies and branding companies that I felt could teach me the most, while looking the best on my resume.…
For the A+ School Rewards program, the region it covered expanded so we had to call the school and market the program for a few weeks. Stop & Shop, Giant and Martins grocery stores raise money for schools every time someone…
As an intern at Philadelphia magazine we’re not required to attend events. However, when I interviewed and was told I would be given the chance to volunteer at certain events I couldn’t wait! I absolutely love to attend events and…
Crane Communications is a full service-advertising agency providing media placement, marketing communications and promotions to prospective clients. While working there, one thing I learned is to handle everything with patience and a positive attitude. After all, being an intern is…
On Monday, we traveled back to Palumbo Academy to celebrate the success of the presentation with a pizza party. It was a great day to get to talk with the students over pizza and get their feedback on the workshop.…
Thus far my Internship with “Community Bikes and Boards” has been a fulfilling and enjoyable experience to say the least. I have learned a good deal about what quality advertising can result in as well as how to create a…
My last day at Weston Fitness was about a week ago, and since then I’ve had time to really evaluate my experiences I had there as an intern. Overall I enjoyed my experiences, I am happy to have been given…
Working with Temple Dining Services often means I am privy to some great behind the scenes decisions and news that other students may not hear about for years. For instance, I have been asked to provide a student’s perspective on…
The Palumbo Academy students filed into the auditorium filled with new acquired knowledge about advertising. The Temple University students followed behind them, anxious for the events that were about to occur. It was the big day, the day we presented…
Over the course of the semester, we were focused on building new corporate wellness partners with companies in Philadelphia. This means that we provide discounted memberships along with other various benefits if a company signs up at least 15 employees…
Now that the semester is coming to an end and the stress is slowing dwindling, I’ve had the time to reflect on the past semester. For me, this semester passed by as a blur of activity. As a senior, I…
As my final days as a Sales Intern at PHL-17 are coming to an end, I’ve been getting together all of the projects I have worked on. I have had to opportunity to learn so many different things during my…
As the semester winded down, there was more work to be done at the National Museum of American Jewish History. As the museum prepared for the holidays, the main focus was on creating fliers for NMAJH’s events and posting holiday items on…
As my internship is coming to an end The Philadelphia Wings season is getting ready to kick off its 2012 season. This past Sunday (12/11) was the Wings Exhibition game located in Trenton, NJ. Myself and some of the other…
So I got the change to learn a little more about doing things for trade these past few weeks. My boss at Silencia has had a few people approach her and ask for help. They are just starting up and…
Its hard to believe my time at Phillymag is over. It seems like just yesterday I was applying for the position. Although the past few months have gone by rather quickly, I have learned some valuable lessons and worked on…
