Internships

Positive Aspects of Harmelin Media

I started my internship at Harmelin Media on September 8, 2010. It has been nothing but a positive environment from the moment that I walked in the door. Everyone here is so friendly and willing to help that I have…

In my last post I talked about March of Dimes’ Prematurity Awareness Month and how we wanted to get buildings lit up in purple to spread awareness about the problems of premature birth.  The summer intern started the process and…

Holiday Preparation

Holiday prep is one of the most anticipated jobs in the visual arts department at any retail store.  The preparation for the design concepts at Anthropologie began at the end of October.  The work we had to do can only…

What an Internship really teaches you.

Throughout this internship I have learned and experienced many things. Just the idea of getting up in a weekday and knowing that you are going somewhere else besides school is a great feeling. Driving into work as if you were…

I Just Saw Evan Turner.

When my internship with the Philadelphia 76ers comes up in conversation, people tend to think it’s a little cooler than it actually is. People tend to think “basketball” and automatically assume the internship is all fun and games; it’s not.…

When i first got to Philly2Night I was asked to make a list of any goals or outcomes that I expected to receive from my internship. And although I knew what I expected from the internship I had no idea just how…

Client Interaction

Recently at my internship at Maiden Media Group,  I had the opportunity to interact with one of their clients on a more personal level.  One of the agency’s newest clients is an elegant local antique store, More Than Old. Part…

Weston Fitness – Exploring Social Media

Social Media is free and pretty much everyone uses it.  At Weston Fitness, I control all aspects of both our Facebook pages (one is a business to “like” with a more professional feel and the other is a person that…

Weston Fitness – Health Fair

After working at Weston Fitness doing their PR, Marketing, and Advertising for two months, my boss and I planned a Health Fair in the lobby of 1818 Market (a huge office building on Market Street).  In order to set this…

My Weston Fitness Experience

Starting off at Weston Fitness I was extremely nervous because I knew I wasn’t walking into an Ad agency or anything obviously advertising related, so I was unsure of exactly what they expected of me.  Right off the bat the…

From Conception to Production.

One of my responsibilities in my internship with the English Department was to organize the alumni newsletter. This is the primary contact between alumni and the Department. It highlights several professors and honors students for academic achievements. My role in…

The "O" List

When one of your clients is about to be featured on Oprah’s “Favorite Things” list, it’s big. This is especially so for a small agency like MOD Worldwide that deals largely with local clients.  One of MOD’s recently acquired clients…

Fashion Editorial

The idea of teamwork at a fashion magazine is learned during the first shoot as an intern that you work on. A fashion editorial feature begins with the inspiration and ideas of the fashion director. Following up with the research…

Internship nearing the end.

So since the semester is almost over, my internship director has given  me the opportunity to come up with my own seasonal event for the company. Cities2night provides over ten different events over the year, from a huge New Years…

Favorite Project

My favorite project during the entire internship was for a section of the store called ‘Diener’.  This part of the store is where home goods are sold, bath towels, plates, etc.  The concept was a kind of 1950’s diner feel. …

Week 3

I couldn’t be luckier to be an intern at LevLane. The experience I’ve gained in the past three week overshadows months I may have spent elsewhere. I’ve been fortunate enough to meet and learn from some seasoned veterans in the…

What a Wicked Web Agencies Weave

While studying advertising at Temple, have have begun to realize how many directions it could take me in my career. I could become a media analyst, creative graphic designer, an account executive… and the list goes on.In my experience there…

Account management – From a creative perspective

I’m an advertising, art direction student, with an art minor. I like art. I want to create art. I can spend days without blinking working in Illustrator and Photoshop.  All my friends know I’m a wanna-be creative director (let’s not…

Incentives Pay Off for Everyone!

Recently at my internship at ReminderMedia, all of the interns were given a set of standards that we are all at this point expected to meet each day while doing any given task. For example, people making sales calls are…

Real Estate and Timing

When I first began my internship I was really excited and optimistic.  There are so many possibilities when it comes to advertising, especially when advertising real estate.  I immediately came up with a long list of advertising possibilities.  I had…

Visual Design Internship

Anthropologie doesnt have any advertising outside the store other than emails and catalogs. Anthro relies primarily on their beauitful handmade designs and creativity to “advertise” to the customer. I think that what they are doing is genius since people keep…

The Top 10 Most Successful Traits of Networking

It can be terrifying and stressful to talk to someone at a networking event. You know nothing about them, and unlike other social settings, everyone already knows why you’re there. So, how do you start the conversation? You use F.O.R.M. F.O.R.M. is an acronym for family, organization, recreation and motivation. People LOVE talking about themselves, and when they get a chance to do so these are the topics they enjoying talking about the most.

come support TAC!

As the end of the semester approaches, TAC is proud to be hosting a series of fun events. * QDOBA – come out and support TAC! Tomorrow (Wednesday) come to Qdoba between 11am and 10pm, and $1.50 of your purchase…

City Year Greater Philadelphia Internship

As the first of the 3 rolling admission deadlines approaches, City Year stepped into high gear to reach their quota of applications for the year. The application process isn’t easy, after 1000 applicants submitted applications last year a little over…

Twitter and Copywriting

Young copywriters, heed my words, embrace that unfamiliar technology you know as Twitter. Many advertising students scoff, laugh, and sneer at the suggestion of starting a Twitter account. Why? Its simplicity? Perhaps, it’s the stigma attached to it, that the…

Shakespeare and Social Media?

This semester I am interning with Temple’s English Department. You may be wondering, why are you interning with them if you are an advertising student? The English Department at Temple is trying to create a community of students, alumni, and…

1991 Revisited

In 1977, The Voyager Spacecraft was sent into orbit. On this vessel of interstellar travel, there contains a golden record encapsulating human history through spoken languages, animal sounds, and musical selections. This record serves as tangible evidence of our existence…

Magazine Launch Party!!

We just had our magazine launch party yesterday night for the first magazine at the Sporting Club at The Bellevue.  What a success!  It was a fairly good turn out, with just over a hundred people.  There were drinks, food,…

Calling all creatives

Think that you have what it takes to create an awesome tv spot for Red Bull? If you answered “yes,” Red Bull has a really great opportunity for you. From now until December 12th Red Bull is inviting it’s users…

Appreciating Wallpaper

There are certain necessities in life that most of us take for granted. For example: toilet paper. I intended to rattle off multiple examples, but I think the TP reference qualifies as “nuff said.” We grow accustomed to certain everyday…

Are newspapers making a comeback?

Throughout the past few years, there has been lots of talk about newspapers as a dying media. We hear it in our classes, in media articles, and even in newspapers!  But although there has been lots of talk about print…

TAC: Art & Copy Screening

At this week’s meeting we did something a little bit different. It was movie night at TAC! For those who came out we got a chance to watch Art & Copy, a film about the advertising industry. It covered everything…

Really? Windows Phone…

“It’s time for a phone to save us from our phones.” People spend so much time on their phones they’re missing out on life. Interesting concept. I suppose Windows Phone is so fast that each of these people can do…

Honest to Goodness Lunches May be Too Honest

“Honest to Goodness” is a new campaign from Healthy Choice. It demands more attention than the previous campaign with Julia Louis Dreyfus. It’s easier to sell an idea with unknowns than it is with a celebrity. What about people who…