Hello, everyone. My name is Lindsay Prizer and I am currently a senior in my last semester. I have been a Brand Strategy intern at Finch Brands since this past August. I have learned a lot in my internship over the semester including different softwares like, Hubspot and Coschedle. Although I have had other internships throughout college, I am thankful to have gotten experience in an actual advertising agency. Working at Finch Brands has given me the experience I need to to work in an agency full-time after graduation. I have learned more about the dynamics of a medium sized agency and the basics of what each role does throughout the workday.
Before working at Finch Brands, I knew I wanted to work closely with clients and help them make their brands more successful. I did not know exactly which role I wanted to play in working with brands, but I knew I wanted to work with clients. After this internship, I want to work as a Brand Strategist or move into the field of Marketing.
What I really enjoyed about working at Finch Brands was the creative talent in the agency. Almost everyday there would be “brainstorm meetings” where we would sit in a conference room and all come up with ideas how to help a client. I really enjoy working with others and it was interesting to hear other people’s ideas. I hope wherever I end up working, they have similar sessions.
Before starting my internship I did not have many expectations. I try to not expect too much, because it almost never ends up being how you pictured it in the first place. After I interviewed with Annette, a manager on the Brand Strategist team, she basically told me what I would be working on day-to-day. I feel that she was very honest and gave me a good overview of my role. Something that I wish I had done differently was get closer to the CEO and President. As interns, we did not have much interaction with them as they were normally in their offices working independently. I have heard great things about both of them from my network. I believe they could have made a big impact on my experience and it would have been nice to connect with them for future recommendations.
Through this internship, I’ve gained experience and knowledge on agency life that I can use to my advantage in interviews and in my career. Since I was given so many different projects at once, I was able to learn how to better prioritize my work which was something I needed to work on since I am a very detail oriented person. Overall, I am really grateful for my experience at Finch Brands and hope others get a similar experience to me.