Why Social Media?

Hi everyone! My name is Kiersten Rodgers and I have been working as the Organic Social Intern at QVC for about a year.

Hi everyone! My name is Kiersten Rodgers and I’ve been working as the Organic Social Intern at QVC for about a year. My time at QVC has been full of amazing experiences and opportunities. If you haven’t thought about social media as a career before, you should now!

Why social you may ask?

Any social media lover would immediately run to any social media internship or job posting. But what they don’t know is social media is much more than that. It isn’t just tweeting or posting on the most popular platforms.

Social media is a dynamic field; it is always changing. The work day-to-day is never the same. It is unpredictable so it is important that you are willing to be flexible and adaptable. It is a game of thinking on your feet, and that’s what makes it interesting!

Social media platforms are the perfect place to figure out how your customers feel and what they think about your brand or products. It is an easy avenue to communicate with them! You get to engage with people who love the brand you work for as much as you do.

Most importantly, the job is so much fun. This job will allow you to combine creativity, critical and strategic thinking. You may find yourself at a cool event taking Instagram Stories or behind the scenes of an on-air show or on the other hand, reporting the successes of events or campaigns.

You may be thinking that you aren’t the most creative person in the world, but you do have great ideas. This could still be the path for you. Combining your strategic ideas with a creative mind will allow you and your team to succeed in this space!

Social media is full of so many fun experiences, but it is more than posting on Instagram. Always be prepared with creative and engaging ideas, but also with skills to do tagging, analytics, and reporting! I hope you find clarity in your job search and maybe consider social as a potential career path!


  1. Hey Kiersten,

    I’m glad to hear that you’ve had a wonderful experience at QVC! Your blog was definitely informative because it shined a light on the other aspects of social media roles. Out of all the aspects of the job you’ve learned so far, what has been your favorite? Do you think this is a role you will continue to pursue? I also wanted to know does Organic Social Media Intern entail that you operate more on the organic search side of things? I’ve gained in appreciation for analytics, and have been considering getting into positions that focus around digital media and analytics, so if you have any more advice I would love to hear it!

  2. Hi Kiersten!
    I enjoyed reading your post. I could feel how much you like the internship and working on various social media channels! I also had several experiences of handling Instagram, Facebook, and Twitter, and I also found it very interesting to communicate with targets in real-time. Finding their interests and posting appropriate posts were always fun! I can’t agree more with your thoughts on social media platforms. Thanks for sharing your experience!

  3. Hi Kiersten,
    Overall, I really enjoyed your blog post and being a social media lover myself thought you gave a great take on the subject. In my internship I also worked on social media platforms like Facebook, Instagram and know exactly what you mean when you say that it is more than just posting a picture online. Social media nowadays is one of the most important parts of growing a business and bringing in more clients. Overall, thank you for sharing and loved hearing your thoughts!

  4. Hi Kiersten!

    Thank you for sharing about why social is such a dynamic job. I feel like social media is often looked at as one of those “oh I could do that” jobs, but there’s so much more to it than taking a picture and clicking the post button. Its a channel of direct engagement with potential customers, which is so incredible. I loved hearing about how much you enjoyed your experience. Your blog really showed how fun social media can be.

  5. Hi Kiersten!
    I am so glad to hear that you enjoyed your internship wit QVC! Your post really showed your admiration for the company and the position you had! As someone who also did a social media internship I completely agree with how the days are never the same. My experience was also fun and creative! Great to know that all social media internships share these characteristics!

  6. Hey Kiersten!!

    First off- Miss you! Hope all is well. You’ve really blossomed at QVC and your hard work and dedication truly shines! Glad to hear you had such a positive experience and were able to make meaningful connections and long lasting relationships throughout your year of interning on the social team. You are going to be a great fit in a social media role in whichever career path you choose. I can’t wait to see where you go next! Congratulations on completing your internship and graduating, and good luck in your future! Let’s catch up soon!

    p.s. The picture with this post is so awesome btw! 🙂

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