The Experiences of Temple Advertising Students
Urban Outfitters is no stranger to being criticized for being anything from too conservative (the company’s CEO donated to Rick Santorum’s campaign against legalizing gay marriage, among other things) to overly controversial (the company caused quite a stir with the…
I have been interning in the account management department of Tierney for just about three months now, and I must say that the experience is everything I imagined it would be. I came into this internship looking to get a…
Although, I’ve been working at the Longswamp Tavern as a bartender for over a year, this past semester I also became an intern there. We are located in Macungie, which is about an hour outside of Philadelphia, located near Bear…
If there is one thing that I have learned during my internship at Quaker City Mercantile, it is to be ready for anything. Whether this is the nature of an internship or working at an advertising agency, it is a…
I’ve been interning for the March Of Dimes in King Of Prussia this semester. When I first started I wasn’t completely familiar with the organization and its cause. After a few weeks of interning there, I started to gather that even…
I met Seun Olubodun almost a year ago. At the time, his business was dependent on ‘trunk shows.’ Since he started Duke & Winston in 2009, Seun has spent countless hours at booths and tables all over the region selling…
As a technical writing intern at Philadelphia Gas Works that started this January, I haven’t been doing much work related to advertising. Once again, technical writers deal with the communication between a piece of paper and the audience. I always like…
Nervous. Excited. I had a rush of feelings when I first started my Internship with Skai Blue Media. Looking back on my first day, any anticipation I had, I left at the door as I stepped foot in the office.…
Spring semester of 2012 I have been interning at Philadelphia Style Magazine. At my internship I assist the publisher’s assistant. Interning at Philadelphia is a wonderful experience. The past few months we put together the Tori Burch issue of the…
My time here at 20nine is coming to a close and I can’t help but think about how fast it went. I met amazing people and learned invaluable things that I will remember throughout my journey in the professional world.…
When I first got to my internship at PHL17, I got to find out that one of my tasks at my internship would be to watch the front desk from time to time. At first I was slightly discouraged. I…
When you finally get the internship that you wanted, this might not be your first priority. The nervousness and excitement you feel on the first day may cause your top focus to just be not to trip over your own…
With Pinterest’s rising popularity, Hearst, a company that produces magazines such as O, the Oprah Magazine, Cosmopolitan and Town & Country, are recognizing how important it is that each magazine have its own presence on Pinterest. The company has even…
Hi everyone!! So I just recently finished the logo for the “One Jar, One Meal, One Solution” campaign that Crazy Steve’s is doing. I think it came out well and my boss loves it! So I’m satisfied. I’m at work…
Print isn’t obsolete just yet, however magazine companies are well aware of their need to expand their content and increase ad dollar revenue through other mediums. Hearst Company, which produces magazines such as Cosmopolitan, Esquire, and Town & Country, will begin…
I was walking around this past weekend and saw on the newsstand an interesting magazine cover. I talked about this in the past but I constantly see magazine companies playing around with their magazine covers. The Glamour Magazine has…
After looking at the Glamour Magazine cover, I was thinking about something. Nudity. We see from time to time magazine covers with nudity. I understand that sex does sell and it gets the reader to buy the product. But my…
I continued to look through Detail Magazineand found something interesting and very different. I don’t know if any of you followed Ray-Bans print advertisements but they had series of Ray-Ban campaigns. There had series of interesting campaigns done by the…
Marie Claire magazine recently launched a thrice-yearly supplement aimed at the working woman called “MarieClaire@Work”. Brands such as Buick and White House Black Market are among several advertisers in the issues, but Marie Claire decided to make this supplement personalized to…
Pinterest has taken up a united front against Thinspiration/Pro-Ana (common terminology for Pro-Anorexia) pin boards on their website. “Thinspiration” blogs, tumblrs, and group sites outside of Pinterest have been around for years. They often consist of women posting images of…
Wow, I really respect this woman. Dana Tanamachi is a designer and custom chalk letterer living in Brooklyn. That’s right, custom chalk letterer. I bet that looks really cool on her resume. She does a variety of work including package…
As you may have read in my last post, I had the opportunity to view original Vivian Maier Photos at the AIPAD photography show. I learned about Vivan last year, and her story is one of a kind. Of course, she…
Since last summer, I have been interning at Philadelphia Gas Works two blocks from Temple’s campus. Towards the beginning, I made posters & conducted surveys for employees dealing with security in the office. While my main focus is in Advertising,…
I hope you guys haven’t been living under a rock and know what’s been creating a buzz since late last year. Facebook Timeline. I remember back in November/December I saw an option to change my profile to Timeline. I remember…
As a Media Planner/Buyer intern I have become very very familiar with the software STRATA. Strata Marketing, Inc. is the leader in software for the media industry. There are many different programs that run on STRATA but for my internship…
My name is Lindsay Smith, and I was lucky enough to score an internship with Harmelin Media, a great media buying and planning agency just outside of the city. This experience has taught me so much about working in the…
Students at Temple see thousands of advertisements on campus each day. Some are hung on bulletin boards; others are passed out on Liacouras Walk. But the ads and event posters hanging in the Louis J. Esposito Dining Center and the…
Xand Griffin here again, and my internship at Neiman is awesome. Now that the semester’s end is near, let me tell you about some of the things I got wrong. This post is going to be a long winded one,…
My name is Patrick and I am currently a senior in Temple’s Advertising program, with a concentration in Art Direction. Last summer, I worked at Macy’s Merchandising Group in New York City as a Product Development intern for their private…
This weekend I have the incredible opportunity to attend the AIPAD (The Association of International Art Dealers) Photo show in New York City. The show was held at the Park Ave. Armory and panel discussions were held throughout the day…
It has been nearly 10 weeks since I started my internship at Anthropolgie in Rittenhouse Square and time has been flying by. One of the coolest things at Anthropologie is that everything is designed and created in-house. As an intern…
To be honest, I am only intrigued by one of Alberto’s series of works. But hey, to each his own, right? I’ve seen this done plenty of times, but these are just stunning. It’s amazing how something so simple can be so…
This week, I took a look at the April 2012 issue of Detail Magazine. In this magazine I found an advertisement that I’ve seen many times before. I was thinking about whether or not I should talk about this…
I’m not entirely sure how I came across this, but I guess that doesn’t matter. All that matters is that that photography is just my type, and this is a little bit of a selfish post. Honestly, what attracted me…
Not long ago, two women dominated the female market, reaching and influencing their target in all aspects possible – TV, print, radio, you name it. Martha Stewart and Oprah Winfrey’s reign over the communications industry seemed both everlasting and impervious. But,…
I discovered Brooke Shaden on the evening news in my hometown of Lancaster, PA. Why did they feature her? Because she is a Lancaster native making it big time in the Los Angeles. That rarely happens, besides the taylor kinney/lady…
Just take a look at this print ad… At first glance, I thought it was a cellphone too, but taking a second glance, its something more than that. Nissan’s “CellTruck” print ad was created by TBWA Argentina. Brilliant, isn’t it?…
I came across an article on AdWeek called “Data Points: The Kids are Online.” The article basically reveals how younger children today such as 7 years old are already using social media sites like Facebook. I started using Facebook when…
Reality TV shows often further their profits by creating merchandise such as dolls and figurines, accessories like backpacks and lunch boxes, and other branded products. American Idol, however, will take that to the next step by designing a clothing line…
This week I decided to take a look at Women’s Health magazine. I don’t particularly look at Women’s Health but I decided since I looked through Men’s Health, I would do the same for all the women out there. In…
