The Experiences of Temple Advertising Students
Harmelin Media has various accounts that range from automotive to insurance companies. For Ford Fiesta, the firm was able to turn around the sales by planning which media to advertise in, and by refurnishing the direction of the advertisement. Also,…
Nordstrom’s Cosmetic Trend Show took place this Saturday and was one of the most successful shows King of Prussia has ever had. Our customers enjoyed complimentary makeovers from artists that were brought in from different lines teams that travel…
I feel like I know what I want to do with my career… it’s not a new feeling but, it’s stronger than ever before. Fortunately for me, I’m graduating from Temple in a week. I’m extremely anxious to make use…
Sorry for the lack of posts lately, I guess my last semester is getting the best of me! That is no excuse though, since posting about art is way more fun for me than final exams I have to post…
I continued to look through Philadelphia Magazine and I came across an advertisement for a new resort in Atlantic City called Revel. The advertisement caught my attention because the advertising was very different. It had 6 series of advertisement focusing…
American-based “Hipster” brand American Apparel is well-known for three things. First, their severely overpriced, essentially cotton garments (leggings, dresses, v-necks, glittery spandex bodysuits, and the like). Second, they’re well-known for their provocative, borderline pornographic advertisements (see some examples below). And…
This week, I took a look at Philadelphia Magazine. Philadelphia Magazine is a location-based magazine filled with all the different things that are going around in Philadelphia. It includes large amounts of advertisements for companies that are around the Philadelphia…
NBC’s “Fashion Star” is a fairly new program with a somewhat old concept, not unlike that of Lifetime’s Project Runway. However, advertising is far more integrated into the show that its previous counterpart in several ways. The synopsis of the…
Sara Cwynar is yet another photographer that I have come to admire. Her use of color is muted and beautiful. Check out those black and whites in the gallery provided though, the subtle features of the subject are so mysterious.…
“Anja Verdugo lives and works in Portland, Oregon. As a photographer she creates film and digital images, working for local and international designers. Her personal work is often rooted in nature and feminine expression.” I wish Anja would bring more of her personal…
This week I took a look at GQ April 2012 issue (the “special issue”). In it, there are tons and tons of advertisements and things that men need in the year 2012. When looking through the magazine, I found something…
To further their “Campaign for Real Beauty” concept, Dove, a Unilever brand, is launching a campaign titled “Show Us Your Skin”. One component of the campaign is to feature the images of real-life, Dove-using women in New York City’s Times…
Hey there Temple Advertising, this is Nicole and I’m a Junior on the Account Management track. This semester I have an internship at Brownstein Group as a Project Manager. I really enjoy it here a lot and PM is a…
The last internship I had I worked more on the client side of the business. This Spring I wanted to work at an agency so I could experience the agency environment. As a Project Manager intern at Brownstein Group, I…
Interning at the Armory East Skateboard Shop has been a great experience this semester. There is so much valuable information and skills I have learned here. One of the best parts about interning here was being able to work side-by-side…
I continued to look through the April issue of GQ magazine. The “special issue” consists of 100 different “hot” things in the year 2012. They have everything from all the best clothes to tips on how to do everything better.…
Rebecca Cairns is a photographer from Toronto, Canada but now lives and works in Berlin. Her work reminds me a lot of Francesca Woodman’s and I wouldn’t be surprised if she is a inspiration to her. She does a lot…
There is too much to say about Francesca Woodman’s life in one simple post on AdLib. But I will say this: I first heard about Francesca last year in my photography class and fell in love with her work. I…
Mary Temple’s work is extremely consistent. Most of her works have to do with space, and light and how they work with each other. Sounds a lot like photography to me, but most of her works are installations, prints, and…
If you’re like me and think you don’t want to work for huge international advertising agencies, it can be hard to get in touch with excellent mom-and-pop type studios. I know I was confused and discouraged–their websites might only talk…
Urban Outfitters is no stranger to being criticized for being anything from too conservative (the company’s CEO donated to Rick Santorum’s campaign against legalizing gay marriage, among other things) to overly controversial (the company caused quite a stir with the…
I have been interning in the account management department of Tierney for just about three months now, and I must say that the experience is everything I imagined it would be. I came into this internship looking to get a…
Although, I’ve been working at the Longswamp Tavern as a bartender for over a year, this past semester I also became an intern there. We are located in Macungie, which is about an hour outside of Philadelphia, located near Bear…
If there is one thing that I have learned during my internship at Quaker City Mercantile, it is to be ready for anything. Whether this is the nature of an internship or working at an advertising agency, it is a…
I’ve been interning for the March Of Dimes in King Of Prussia this semester. When I first started I wasn’t completely familiar with the organization and its cause. After a few weeks of interning there, I started to gather that even…
I met Seun Olubodun almost a year ago. At the time, his business was dependent on ‘trunk shows.’ Since he started Duke & Winston in 2009, Seun has spent countless hours at booths and tables all over the region selling…
As a technical writing intern at Philadelphia Gas Works that started this January, I haven’t been doing much work related to advertising. Once again, technical writers deal with the communication between a piece of paper and the audience. I always like…
Nervous. Excited. I had a rush of feelings when I first started my Internship with Skai Blue Media. Looking back on my first day, any anticipation I had, I left at the door as I stepped foot in the office.…
Spring semester of 2012 I have been interning at Philadelphia Style Magazine. At my internship I assist the publisher’s assistant. Interning at Philadelphia is a wonderful experience. The past few months we put together the Tori Burch issue of the…
My time here at 20nine is coming to a close and I can’t help but think about how fast it went. I met amazing people and learned invaluable things that I will remember throughout my journey in the professional world.…
When I first got to my internship at PHL17, I got to find out that one of my tasks at my internship would be to watch the front desk from time to time. At first I was slightly discouraged. I…
When you finally get the internship that you wanted, this might not be your first priority. The nervousness and excitement you feel on the first day may cause your top focus to just be not to trip over your own…
With Pinterest’s rising popularity, Hearst, a company that produces magazines such as O, the Oprah Magazine, Cosmopolitan and Town & Country, are recognizing how important it is that each magazine have its own presence on Pinterest. The company has even…
Hi everyone!! So I just recently finished the logo for the “One Jar, One Meal, One Solution” campaign that Crazy Steve’s is doing. I think it came out well and my boss loves it! So I’m satisfied. I’m at work…
Print isn’t obsolete just yet, however magazine companies are well aware of their need to expand their content and increase ad dollar revenue through other mediums. Hearst Company, which produces magazines such as Cosmopolitan, Esquire, and Town & Country, will begin…
I was walking around this past weekend and saw on the newsstand an interesting magazine cover. I talked about this in the past but I constantly see magazine companies playing around with their magazine covers. The Glamour Magazine has…
After looking at the Glamour Magazine cover, I was thinking about something. Nudity. We see from time to time magazine covers with nudity. I understand that sex does sell and it gets the reader to buy the product. But my…
I continued to look through Detail Magazineand found something interesting and very different. I don’t know if any of you followed Ray-Bans print advertisements but they had series of Ray-Ban campaigns. There had series of interesting campaigns done by the…
Marie Claire magazine recently launched a thrice-yearly supplement aimed at the working woman called “MarieClaire@Work”. Brands such as Buick and White House Black Market are among several advertisers in the issues, but Marie Claire decided to make this supplement personalized to…
Pinterest has taken up a united front against Thinspiration/Pro-Ana (common terminology for Pro-Anorexia) pin boards on their website. “Thinspiration” blogs, tumblrs, and group sites outside of Pinterest have been around for years. They often consist of women posting images of…
